We can tell you.
We measure and analyse what is being said about your organisation or brand by the media. This includes TV, radio, newspapers, trade magazines, online and even in blogs
Understanding how your organisation is portrayed to people will demonstrate where you’re already successful and also highlight further opportunities where you can improve. It’s also a benchmark so that you can quantify your future progress. We can also compare how you are doing on key issues versus your competitors or comparable organisations.
Impact can claim to have invented media evaluation as we now know it. We’ve been around for 20 years but we’re still innovating – check out what we’re doing with audience research and blogs.
